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Addition of industry veteran and Ogo visionary aids IXI
Mobile’s expansion efforts
REDWOOD CITY, Calif., 15 March 2006
– IXI Mobile, Inc., developer of the Ogo™ family
of mobile messaging solutions for the mass market, which recently
entered into an agreement to merge with a subsidiary of Israel
Technology Acquisition Corp. Today
announced that Andre Dahan will join its Board of Directors
upon consummation of the merger. Mr. Dahan, former President
and CEO of the Mobile Multimedia division of AT&T Wireless
(now Cingular Wireless), brings with him more than 30 years
of leadership experience in the wireless and information technology
industries.
While at AT&T Wireless, Mr. Dahan oversaw the initial
Ogo launch in September 2004. He led the effort to deliver
an attractive, reasonably-priced mobile messaging solution,
including an unlimited data plan beginning at $17.99, to AT&T
Wireless customers. Ogo was the first device of its kind to
provide simultaneous, unlimited instant messaging and email
from the three leading portals – AOL, MSN, and Yahoo!
– plus text messaging, all in a sleek, clamshell device.
"Working with IXI Mobile we launched Ogo, an entirely
new category of mobile solution based on the simple tenet
of delivering the most popular messaging applications on a
dedicated, easy-to-use device at an affordable price,”
said Mr. Dahan. He continued, “I am thrilled to be joining
IXI Mobile’s board at this exciting time - just as the
company is extending Ogo’s global reach and bringing
mobile messaging to the mass market.” Gideon Barak,
Co-founder and Chairman of IXI Mobile commented, "We
are honored to have Andre join our board. His years of wireless
industry leadership and our shared Ogo vision will help drive
future success."
From 2001 until December 2004, Mr. Dahan served as President
and CEO of AT&T Wireless’s Mobile Multimedia division.
He also served as President of U.S. operations and global
accounts for Dun & Bradstreet. Prior to that, Mr. Dahan
served in a variety of senior executive positions with Teradata
Corp. and Sequent Computer Systems. Mr. Dahan has held technical
positions with Malam Systems, Israel Aircraft Industry, IBM
Israel, and S.E. Qual, an IT consulting firm. Mr. Dahan served
on the board of Palmsource, Inc., the developer of the Palm
OS operating system, until its acquisition by Access Co.,
Ltd in November 2005, and currently serves as a board member
of Red Bend Software, a provider of mobile software management
solutions. He holds a software engineering degree from Hadassah
- Jerusalem Institute of Technology.
Ogo was launched in the United States by AT&T Wireless,
in Switzerland by Swisscom Mobile, the leading mobile operator
in Switzerland, in Turkey by e-kolay.net, a leading ISP in
Turkey and part of Turkey's leading media-entertainment conglomerate,
and in Germany by 1&1, the leading Internet provider in
Europe, in conjunction with Vodafone Germany. To support Ogo
deployments, IXI Mobile provides a turn-key solution, including
the device, all necessary gateways and backend servers, launch
services, and over-the-air (OTA) provisioning and upgrade
services. All services are designed to manage significant
throughput and deliver a high quality of service, providing
a carrier grade hosted solution.
-ends-
About IXI Mobile
IXI Mobile, Inc. offers solutions that bring innovative, data-centric
mobile devices and services to the mass market. IXI Mobile’s
Ogo devices are designed to improve the mobile user experience
and increase mobile voice and data usage. The company provides
a turn-key solution to mobile operators and Internet service
providers worldwide to launch and support Ogo products.
IXI Mobile is headquartered in Redwood City, California,
and has research and development facilities in Israel and
Romania. IXI Mobile also maintains regional sales offices.
For more information on IXI Mobile, please visit www.ixi.com.
On February 28, 2006, IXI Mobile and Israel Technology Acquisition
Corporation (ITAC) (OTCBB: IXMO, IXMOW, IXMOU) entered
into a definitive agreement pursuant to which a wholly owned
subsidiary of ITAC would merge with and into IXI Mobile, with
IXI Mobile surviving the merger and becoming a wholly owned
subsidiary of ITAC. Upon consummation of the merger, ITAC
will change its name to IXI Mobile, Inc. and IXI Mobile will
change its name to IXI Mobile (USA), Inc.
About Ogo
The Ogo family of devices delivers popular applications, including
email, instant messaging, SMS, RSS, voice and Web browsing
on optimized, easy-to-use handheld devices for a true on-the-go
mobile messaging experience. Ogo was launched in the United
States by AT&T Wireless (now Cingular Wireless), Switzerland
by Swisscom Mobile, Turkey by e-kolay.net., and Germany by
1&1. More information on Ogo is available at: www.ogo.com.
Contact
Lee Roth
KCSA Worldwide
Lroth@kcsa.com
(212) 682-6300
Todd Fromer
KCSA Worldwide
Tfromer@kcsa.com
(212) 682-6300
Forward Looking Statements
This press release contains forward-looking statements within
the meaning of the Private Securities Litigation Reform Act
of 1995, about IXI Mobile. Forward looking statements are
statements that are not historical facts. Such forward-looking
statements, based upon the current beliefs and expectations
of IXI Mobile’s management, are subject to risks and
uncertainties, which could cause actual results to differ
from the forward looking statements. The following factors,
among others, could cause actual results to differ from those
set forth in the forward-looking statements: fluctuations
in customer demand; management of rapid growth; intensity
of competition from other providers of mobile communications
products and services; timing, approval and market acceptance
of new products; changes in prevalent technologies; regulatory
changes; general economic conditions and geopolitical events.
IXI and IXI Mobile are trademarks of IXI Mobile, Inc. Other
product or service names mentioned herein are the trademarks
of their respective owners.
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