IXI Mobile | Press

REDWOOD CITY, Calif. and NAIROBI, Kenya, Jan. 9, 2007 – Wananchi Online Ltd, the largest Internet Solutions Provider in Kenya, has announced today that it plans to extend its ISP offering to the Mobile world. "Kenya's youth is fascinated by the Internet, especially Instant Messaging applications," said Joseph Mucheru, Chief Executive at Wananchi. "Access to the Internet has been limited, however, due to infrastructure constraints and the high cost of computers. Wananchi is very exited to bring this revolutionary service to Kenya, which will allow access to the Internet and key applications such as IM and Email without a need for computers or copper lines," continued Mucheru.

"The Ogo and the services supporting it extend Internet accessibility to the wireless world. In essence, we at Wananchi believe that the service will make it possible for thousands of young people who currently use Cyber Cafes as their primary connectivity hub, to have access anywhere they go for an affordable price, while not compromising on the rich experience they are used to."

"We are very excited at the prospect of enabling the mobile masses in Kenya," said Amit Haller, President and CEO of IXI Mobile, the maker of the Ogo device and provider of the hosted services associated with it. "Partnering with ISPs around the world to extend their reach beyond the home or the office has been a key component of our strategy," continued Haller. "Especially in countries where the infrastructure or the cost of the personal computer limit the penetration of Internet accessibility, our end to end solution is in many cases the only viable option for the end user."

"The demand for application-based mobile data solutions is increasing at a dramatic rate across Africa and in Kenya," added Andre Ellis, Managing Director of Blue Tech Africa, IXI Mobile's African sales and distribution partner. "Success of such solutions will however depend on ease-of- implementation, ease-of-use, relevancy of applications, affordability and support," Ellis continued. "In Ogo we see the combination of all of these aspects which we believe makes it the optimal mobile messaging solution for Kenya."

Ogo devices deliver a true on-the-go mobile messaging experience with their large screen, QWERTY keyboard, easy-to-use interface and clamshell design. The Kenyan offering includes the following services: MSN Instant Messaging, Push email, attachment support, contact book, calendar, Web browser, GSM voice, and SMS.

The device is planned to be offered in from mid December 2006, and will be available from all Wananchi offices throughout the country.

About Wananchi Online
Wananchi Online is a Kenyan company established in 1999. The company is dedicated to enriching the lives of Kenyans and increasing the efficiency and productivity of Kenyan businesses through the innovative delivery of world- class Internet communications and information services, as well as application services and solutions. Wananchi Online continues to expand its network and portfolio of services, and is offering more choice to Kenyans every day, as the company gets closer to being Kenya's Internet Technology one-stop-shop. Wananchi Online is headquartered in Nairobi, with operations in Mombasa, Diani, Kisumu, Nakuru, Eldoret, Nyeri and Nanyuki.

For more information please contact:
Sam Thuo
Marketing Manager
Wananchi Online Ltd
Telephone: 32 92 000
e-mail: sam.thuo@wananchi.com

About Blue Tech Africa
Blue Tech Africa (Pty) Ltd is a Pan African provider of data-centric mobile devices and solutions to the African market. Blue Tech Africa is headquartered in Midrand, South Africa with regional subsidiaries in Ghana and Kenya.

About IXI Mobile
IXI Mobile, Inc. offers solutions that bring innovative, data-centric mobile devices and services to the mass market. IXI Mobile's Ogo devices are designed to improve the mobile user experience and increase mobile voice and data usage. The company provides a turn-key solution to mobile operators and Internet service providers worldwide to launch and support Ogo products.

IXI Mobile is headquartered in Redwood City, California, and has research and development facilities in Israel and Romania. IXI Mobile also maintains regional sales offices. For more information on IXI Mobile, please visit www.ixi.com.

On February 28, 2006, IXI Mobile and Israel Technology Acquisition Corporation (ITAC) (OTC Bulletin Board: ISLTU.OB - News, ISLT.OB - News, ISLTW.OB - News) entered into a definitive agreement pursuant to which a wholly owned subsidiary of ITAC would merge with and into IXI Mobile, with IXI Mobile surviving the merger and becoming a wholly owned subsidiary of ITAC. Upon consummation of the merger, ITAC will change its name to IXI Mobile, Inc. and IXI Mobile will change its name to IXI Mobile (USA), Inc.

About Ogo
The Ogo family of devices delivers popular applications, including email, instant messaging, SMS, RSS, voice and Web browsing on optimized, easy-to-use handheld devices for a true on-the-go mobile messaging experience. Ogo was launched in the United States by AT&T Wireless (now Cingular Wireless), Switzerland by Swisscom Mobile, Turkey by e-kolay.net., Germany by 1&1, and Uruguay by ANCEL. More information on Ogo is available at: www.ogo.com.